Resources & Campaigns

#March4Women

Guidelines

These guidelines provide information and tools for CARE’s #March4Women global moment in 2020.

As well as background information and messaging, the guide contains information on how CARE’s #March4Women campaign assets should be used. Examples of the campaign in action are supplied, along with guidance on how to use the artwork files.

#March4Women Global Campaign Guidelines
#March4Women Guidelines PDF

Logos

#March4Women

#March4Women Global Campaign Graphic
#March4Women Global Campaign Graphic

#WomenEqual

#WomenEqual Campaign Graphic
USA Campaign Graphic

Content Pack

CARE USA has created an International Women's Day content package that can be adapted for any market.

The content pack holds nine anchor human interest stories, including assets from previously published stories that are being repurposed, that are organized in separate folders.

Each story folder contains:

  • Video (English subtitles and stripped versions)
  • A selection of photos
  • A selection of social media graphics and Gifs
  • A Word document* with web copy

Each Word doc contains:

  • A written story
  • Links to related image and video files for download
  • YouTube link for related video
  • Suggested social media language
  • Link to the story’s web presentation on news.care.org if you are interested in linking back to that story version (Please note - story links will not display until Feb. 24)

#March4Women – Campaign Guidelines

DOWNLOAD

#March4Women – Campaign Guidelines
(PDF file)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.

#March4Women – Logos

DOWNLOAD

#March4Women – Logos
(EPS, PNG files)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.

#WomenEqual – Logos

DOWNLOAD

#WomenEqual – Logos
(EPS, PNG files)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.

#March4Women Content Pack

DOWNLOAD

#March4Women – Content Pack
(stories, videos, and photos)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.

Resources & Campaigns

#March4Women

CARE Brand Quick Guide  |  CARE Storytelling Guide  |  CARE Overview PowerPoint  |  CARE Overview Brochures  |  CARE Annual Report  |  CARE Fact Sheet  |  CARE Messaging Posters  |  75th Anniversary  |  #March4Women

These guidelines provide information and tools for CARE’s #March4Women global moment in 2020.

As well as background information and messaging, the guide contains information on how CARE’s #March4Women campaign assets should be used. Examples of the campaign in action are supplied, along with guidance on how to use the artwork files.

#March4Women Global Campaign Guidelines
#March4Women Guidelines PDF

Logos

#March4Women

#March4Women Global Campaign Graphic
#March4Women Global Campaign Graphic

#WomenEqual

#WomenEqual Campaign Graphic
USA Campaign Graphic

Content Pack

CARE USA has created an International Women's Day content package that can be adapted for any market.

The content pack holds nine anchor human interest stories, including assets from previously published stories that are being repurposed, that are organized in separate folders.

Each story folder contains:

  • Video (English subtitles and stripped versions)
  • A selection of photos
  • A selection of social media graphics and Gifs
  • A Word document* with web copy

Each Word doc contains:

  • A written story
  • Links to related image and video files for download
  • YouTube link for related video
  • Suggested social media language
  • Link to the story’s web presentation on news.care.org if you are interested in linking back to that story version (Please note - story links will not display until Feb. 24)

#March4Women – Campaign Guidelines

DOWNLOAD

#March4Women – Campaign Guidelines
(PDF file)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.

#March4Women – Logos

DOWNLOAD

#March4Women – Logos
(EPS, PNG files)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.

#WomenEqual – Logos

DOWNLOAD

#WomenEqual – Logos
(EPS, PNG files)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.

#March4Women Content Pack

DOWNLOAD

#March4Women – Content Pack
(stories, videos, and photos)

CARE employees and approved partners can contact brandsupport@care.org for the password to access downloadable materials.